This Product Started As A Science Fiction Model…What This Shoe Can Do Is Eye Popping!

In the movie, there were these Nike sneakers that could tie themselves. All you had to do was put on the sneakers and the tying of the lace was automatic, how convenient. This idea was actually brought up by Nike. Behind the scenes, Nike was asked to collaborate in making the movie and as a part of that collaboration, they were challenged to imagine sneakers that would represent the advanced future we all fantasize about. Nike, popularly known for innovation, could not turn down the chance and came up with the Air Mag concept as a result.

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